ModernWebLab
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Copywriting studio, based in Florida

Words that sound
like you, written to sell.

ModernWebLab writes landing pages, websites, and email sequences for small businesses who are tired of copy that reads like everyone else's. Clear sentences. Real voice. Numbers that move.

Publish
Words we've written for —
Salt & Pine Co. Harborline Realty The Bloom Apothecary Ferris & Vale Coastal Roast Coffee Northgate Fitness
What we do

Six ways we make your business sound sharper

Every project starts with your voice, not a template. Here's the full toolkit, from strategy to the numbers behind it.

Brand Strategy

We dig into your voice, your customers, and your competitors before a single word gets written, so every headline sounds like you and only you.

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UI/UX Design

From button copy to page flow, we map how your words guide a reader from curious to convinced, sentence by sentence, screen by screen.

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SEO Optimization

Keyword research folded into real sentences, not stuffed lists. We write for search engines and for the human who's actually going to buy.

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Content Marketing

Blog posts, newsletters, and long-form guides that build a following, instead of collecting dust in a folder no one ever opens.

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Paid Advertising

Ad copy and landing pages tested against real click and conversion data, sharpened until every dollar of spend earns its keep.

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Analytics & Growth

We track what your copy actually does, opens, clicks, conversions, and rewrite the lines that aren't pulling their weight.

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Pricing & packages

Three packages. No surprise invoices.

Every package is flat-rate and scoped up front. Need something smaller? Check the à la carte menu below.

First Draft

For the business that needs one page written well.

$150 / Package
  • 1 core landing or sales page (up to 600 words)
  • 1 round of revisions
  • One-page tone & voice guide
  • Basic SEO keyword pass
  • Delivered in 5 business days
  • Direct email support
Choose First Draft

Full Manuscript

Complete copy for a growing site, top to bottom.

$400 / Package
  • Full site copy (up to 6 pages)
  • 3 rounds of revisions
  • Email welcome sequence (3 emails)
  • SEO keyword map + meta copy
  • Priority delivery in 5 business days
  • 30-minute strategy call included
Choose Full Manuscript
À la carte

Just need one thing? Order it straight off the menu.

Smaller deliverables, priced individually. Pick what you need and we'll take it from there.

Product description (up to 100 words) $10 Order
Social media caption (set of 3) $20 Order
Email subject line pack (10 variants) $30 Order
Short blog intro (150 words) $40 Order
Landing page headline + subheadline $50 Order
About Us page copy $75 Order

Blog article (600 words) $100 Order
Email sequence (3 emails) $150 Order
Product page copy (up to 5 products) $200 Order
Landing page full copy $300 Order
Website copy package (up to 5 pages) $400 Order
About us

Started at a kitchen table in Bradenton, still writing every word by hand

ModernWebLab began in 2021 when our founder got tired of watching small Florida businesses pay big agency rates for copy that could've been written by anyone. So we started small: one client, one landing page, one honest conversation about what actually needed saying.

That's still how every project starts. No AI drafts pretending to be human, no recycled templates with your logo pasted on top. Just a writer who calls you, asks the annoying questions, and sits with your product until the words feel obvious.

We work with service businesses, boutique retailers, and local brands across Florida and beyond, people who know their craft cold but freeze up in front of a blank page. We unfreeze it.

Our approach is simple: understand the customer better than the client does, write like we're explaining it to a friend, and cut every sentence that doesn't earn its place on the page.

180+
Projects shipped
14
Countries served
92%
Client retention
4.9/5
Average rating
Client reviews

What clients say after the copy goes live

Our new homepage converts almost twice as well as the old one, and it actually sounds like our brand for the first time. Michael asked better questions about our business than our last three hires.

RD
Rachel Donnelly
Founder, Salt & Pine Co.
Verified

We'd been burned by an agency that outsourced our copy overseas. ModernWebLab actually calls, actually listens, and turns it around fast. Our listing pages read like a person wrote them, because one did.

MW
Marcus Webb
Marketing Director, Harborline Realty
Verified

I ordered the email sequence off the à la carte menu expecting something generic. It wasn't. Every email sounded like something I'd actually send my own customers, just better written.

PA
Priya Anand
Owner, The Bloom Apothecary
Verified

The Final Copy package paid for itself in the first month. Cleaner headlines, a clearer offer, and a checkout page that finally explains what we actually sell.

TB
Tyler Brennan
Growth Lead, Coastal Roast Coffee
Verified
Get in touch

Tell us what needs writing

Reach out directly, or send a written brief and we'll reply within one business day.

Contact

Michael Denning

Address

1425 Tamiami Trail
Bradenton, FL 34205

Prefer a written brief?

Send over your project details, current site, and deadline. We'll reply with a scoped quote, usually the same business day.

Email the brief